Summary: Having a social marketing strategy to engage, inspire and inform your community is an important part of a comprehensive marketing plan. To reach your members and prospective members in a meaningful and impactful way, you need to have a powerful presence on social media. You need to build a great reputation; you need to have great ratings and reviews; and you need to be responsive to your followers and fans.

Topics in the White Paper:
• The 3 R's to a Powerful Social Strategy
• New marketing campaign resources and tools
• Harnessing the full power and potential of Group Power

Read Time: 6 minutes

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