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Summary: The magical ingredient in group fitness is music. Discover how to harness the power of exercise music to guarantee a better member experience. The #FeelTheBeats Campaign showcases the musicality of each MOSSA program through ready-made marketing resources your team can use right away. With extra emphasis on social media and Millennial-style marketing, the #FeelTheBeats Campaign will help you appeal to a broader market, increase memberships, and keep members longer.

Topics in the White Paper:
• The Science of Exercise Music
• Sound Design Innovations
• HOW TO: Facebook Live

Read Time: 6 minutes

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