Sales & Marketing Webcast :: BRAND Campaign

Sales & Marketing Webcast featuring the
BRAND Campaign

Summary: Delivering a great member experience is critical to attracting more people to your facility and improving member retention. The design of your group fitness room can affect the member experience positively or negatively. The layout of the space, the sound system, the lighting, the look and feel – all leave an impression on your members and prospects. We’ll highlight our best practices for designing a great space, and discuss some of the pitfalls that may be keeping people out of your group fitness room. Also, we'll introduce the new BRAND Campaign and all of the resources available to help your team get more people into the group fitness room … and get more people moving!

• How to design a group fitness space to appeal to the broadest audience to maximize participation
• The MOSSA “Room Design Top Ten” – the ten categories that affect the member experience and can cause some people to never come back
• How to make a few small changes to create big impact
• New marketing campaign resources and tools


 

Speakers

Terry Browning
President, MOSSA

Jeffrey Pinkerton
Business Development Manager, MOSSA